Wednesday, November 2, 2011

Resurfacing

Today marks 5 months since I left my FT job and dove, basically headfirst, into freelancing.

What a learning experience it's been!

It's been pretty quiet on the blog lately, but that's because I have been literally up to my eyeballs with work. I thought I'd resurface briefly just to say hello, then I'm diving right back in. September was a little slower than I would've liked, but then something happened in October and it seemed like I was getting a new project every time I turned around! One week I got an email literally every day asking about my interest/availability for different projects--some that are moving forward, others which are on hold for now.

But I'm not complaining.

You know, since leaving my job (and I'm sure I'm not alone here), I think many folks wonder what I do all day. Since I'm not dressing up and heading out to the office every morning, let alone getting a regular paycheck (which I do miss, I have to admit), to some I'm basically one step above a slug on the couch. That annoys me. I can say with all honesty that I've never worked harder in my life. Back in my office days, I admit that I, well, could've used my time more productively, let's say, on occasion. But I definitely can't say that now. Between my paying work and the towering pile of grad school work that's due in a few very short weeks, I feel overwhelmed regularly! I'm trying to get better about organizing my day and smarter about time management (and curb that pesky, pesky social media addiction).

So--I thought it would be good to take stock of what I've been working on lately and what's on my plate for November.

October: I finished 5 articles--1 for a regional pub, 3 for trades, and 1 for a college alumni publication. Additionally, I have my ongoing content writing gig and I reconnected with a friend of a friend whom I did some work for earlier this year, and I'm back to writing some blog posts for her (with a larger potential project in the pipeline). I also edit a local magazine for the 50+ set, so the 2nd issue went out. Besides editing the content, I also wrote 2 articles for this issue.

November: I have 5 articles due--4 of them next week! Gulp. Of the 5, 1 is for a trade, 1 is for another (different) college alumni pub, 1 is for a regional pub, and the 5th is for a new-to-me online consumer market...in Canada! The magazine I edit is also putting together a year-end directory of services, I have my content writing gig and blog posts (which I expect to continue through November), and oh yeah...this pesky thing called my graduation capstone project, which I realized (yesterday) I have been on the complete wrong track with. Guess I'll be typing like never before.

December: 2 articles lined up so far--1 for a trade, 1 for a custom publisher that I worked with earlier this year and am thrilled to be working with again. They pay well and the topics have been interesting. Also hoping another project comes to fruition, but until then, I think I have enough to keep me occupied.

So, that's what I've been up to, in a nutshell. How has everyone been? What fun/interesting projects have you been working on?

Tuesday, October 11, 2011

"It Doesn't Hurt to Ask"

I’ve adopted the title of this post as my personal motto over the course of the past few weeks. This simple adage (and following through on it) has netted me considerable work throughout October and likely for the rest of the year. Who knew?!?

I’ve always been pretty persistent at approaching editors and suggesting story ideas, but obviously I’ve stepped up my efforts over these past few months. But as I’ve heard “our budgets are tight” and “we aren’t assigning anything to freelancers at the moment” and “Please send us your resume and if something becomes available we’ll contact you”, that’s just made me get creative with the types of folks I approach.

This belief has helped me to branch out. Much of my workload for October consists of assignments for new-to-me markets (including 2 trade publications)—places I hadn’t heard of six months ago, but now have me on their radar and I’m happily accepting work from them. Three of my four assignments for this month are for publications I’ve never written for before, and I’m also in discussion with a nearby college to do some work for their alumni magazine (depending on how that pans out, that might be another blog post in itself!) I do the occasional piece for the local newspaper, but am not doing as much work as I’d like, so I approached another local paper and asked if they need stringers. Yep, they do. Now I’m on three of their editors’ radar and hope to be covering events for them soon.

So I’m keeping up a steady stream of new work, besides the ongoing assignments and projects from the regular clients. All because I bit the bullet and powered through past the “Sorry, we don’t need people” and the “Sorry, we aren’t hiring freelancers right now” responses. Luckily, I have found places that need people and are looking for new writers, even if those discoveries came in some unexpected places. Nearly all of the projects I’m working on now came about through LOI’s. I’ve sent out an unusually high (for me) number of queries lately, but they haven’t landed me any assignments yet. So I’ll stick with the LOI’s for the immediate future. They’re working for me.

What about you? Have you approached an editor outside of your usual niche and received a good response? Do you have more luck with queries or LOI's?

Thursday, September 8, 2011

Book review: The Happiness Project by Gretchen Rubin

Synopsis: Gretchen Rubin had an epiphany one rainy afternoon in the unlikeliest of places: a city bus. “The days are long, but the years are short,” she realized. “The years are passing, and I’m not focusing enough on the things that really matter.” In that moment, she decided to dedicate a year to her happiness project. Rubin chronicles her adventures during the twelve months she spent test-driving the wisdom of the ages, current scientific research, and lessons from popular culture about how to be happier. Among other things, she found that novelty and challenge are powerful sources of happiness; that money can help buy happiness, when spent wisely; that outer order contributes to inner calm, and that the very smallest of changes can make the biggest difference.


Review/Thoughts: One of my biggest goals for this period of transition in my life is to get back to my authentic self…but even better, so really, I couldn’t have picked a better time to read this book. Rubin picks twelve broad areas of her life and focuses on one per month, setting resolutions that she tracks on a chart. Any resolutions she doesn’t keep in their respective months gets moved to the next month, and so on.


This book drives home the fact that really, it is the little things in life that can make a big difference. Although I enjoyed this whole book immensely, the part that really struck a chord with me was when she talked about True Rules, which she calls “an idiosyncratic collection of principles…for making decisions and setting priorities.” It turns out that I have my own list of True Rules, although I’ve never heard them called by that name before, and I’m sure if you thought about it, you could come up with your own list. So, in the spirit of reading the book and wanting to make small but significant changes in my life, here’s my list:

· Make the effort
· Keep moving forward
· It’s not usually about you (me)
· Books are my salvation
· Be here now
· Trust the process
· Details matter
· Don’t judge—you don’t know the whole story
· Speak up
· Don’t commit if you won’t follow through

For more information on the author and The Happiness Project (or to find tools to start your own), visit http://www.happiness-project.com/

What about you? What small areas of your life could you change in order to be happier? What “True Rules” set the tone for your life?

Tuesday, September 6, 2011

What FT Freelancing Has Taught Me

I can hardly believe that Labor Day has come and gone, so yes, friends, this means we can officially wish summer a fond farewell. Temps are in the 60’s here today, too, which drives the point home even more.

September 2 marked three months since I bid my job farewell, too, and decided to pursue freelancing for awhile, just to see if I could make a go of it. I realize that it’s an incredibly crummy time to give up the security of a regular job, but as I’ve said here before, I felt it was time to go for a long list of reasons. But still—the reality of making the leap and trying to make a go of it was a little too much for me. However, since writing was my only income over the summer, I didn’t have much choice but to work at it. Work really, really hard at it.

And I’ve learned a lot. I’ve learned a lot about myself, and also about the worlds of freelance writing and self-employment. But what have I learned? Glad you asked:

· You simply won’t like every project. I’m not thrilled about covering local school board meetings, but I realize I’m paying my dues and it’s all money in my pocket. (But I’ll be covering some shows at our local concert venue, which I do enjoy, so it’s a bit of a trade off). I also wrote an article about stinkbugs for my local business journal and an article on pet stain and odor removers for a trade magazine. Are they subjects I would normally embrace? Probably not. But these pieces showed that I can write about virtually any topic. And anyway, I don’t have to find the finished piece compelling—as long as the editor and reader likes it, I’m happy.

· Follow up, follow up, follow up. Most of the work I received this summer came about through follow up emails to editors and potential clients (or to ask about invoices). I’ve always been pretty persistent when it comes to following up, but I’ve gotten even more strict about it since my bank account depends on it.

· I have more ideas than I thought... I’ve never had that much success with queries, but I’ve been trying to develop my ideas a bit more and take more time with them than perhaps I’ve done in the past. I’ve been sending out more queries in general, but I like to think they’re better crafted ideas, too.

· …but not every editor will like them as much as I do. But I realize many of them will never see the light of day, and I have to be OK with that and hopefully find a new angle on the story or a new market for it altogether.

· Writing is hard work. I can’t afford to not sit at the keyboard for a good portion of the day. I realize that a major perk to the freelancing life is the ability to set your own hours, so I do give myself a break now and then, but from 9-4 (and sometimes during the evening hours), I’m here in the chair, working on assigned pieces or trying to land new work. There are some days when I quite frankly don’t feel like writing, and they are obviously not my best writing days, so I’ll focus on other business instead—updating my query spreadsheet, emailing sources, following up with editors, or working on materials for the class I’m teaching.

· Details matter. It’s important to get sources’ names and job titles correct, as well as spellings, dates, and finer points of each story. Those little details may not mean much to the writer, but readers and editors will certainly notice. I’m particularly sensitive to getting people’s names right since so many folks spell mine incorrectly (if you can even imagine), but all of those little seemingly insignificant points matter.

What about you? What has the freelancing life brought to your life?

Wednesday, August 17, 2011

Do You Ever Reconnect With Sources?

Forgive me for my erratic posting schedule this week—I’ve had a lot of non-writing related issues to tend to and the days have been getting away on me!

I just sent a link of a recent article to a gentleman who was a tremendously helpful and gracious source. The article was two-fold—the longer piece was about a farmer who grows some niche crops; the source in question was the main focus of the longer piece’s sidebar. But all the same, this gentleman sent me literally hundreds of photos (and I basically forwarded them all to the editor and said, “Here you go! Pick your favorites!”) and he and the farmer gave up an entire afternoon to speak with me and show me the farming operation.

So I figured the least I could do was send the finished piece.

I do try to send my finished articles to my sources as much as possible. Surprisingly, I haven’t spoken with too many folks who want to see the rough draft ahead of time, although I do get those requests from time to time and I respond by politely dodging the question. Sources are taking time out of their day to speak with us writers, so the least we can do is send them a link so they can use the article for their own publicity kits or what have you. I like to stay on my sources’ good side—after all, I never know when I may need to speak with them again, whether it’s to clarify a point they made over the course of our conversation, or for an entirely different article. It’s a quick but meaningful way to thank them for their time.

And—while this is never my intention—I’ve actually had a source for an article become a writing client. No harm in hoping lightning will strike twice, right?

What about you? Do you reconnect with your sources? Have you ever landed a source as a client?

Thursday, August 11, 2011

How's Your Fall Calendar Shaping Up?

It’s August, but here in Pennsylvania, we’ve had temperatures in the low 70’s all week. After a few heat waves that overstayed their welcomes, I’ll take the cooler temps.

Of course, the cooler temps (and the leaves that I’ve noticed have started to change color already) is making me think back to school, fall, and a much busier schedule. My “busier schedule” will look considerably different than it did even 3 months ago, when I was squeezing grad school, freelancing, and teaching gigs around my full-time job. Despite my best efforts and a fair number of interviews, the job hunt continues, as well as sending out LOI’s and queries to editors. My calendar is lightening up considerably after next week, but I’m hoping to fill it with more deadlines before too long.

Let’s see. I’ve had more luck with sending LOI’s lately than I ever have before. Last week I contacted editors at 2 respective “niche” career trade publications, and I received encouraging responses. It sounded as though one of the editors was definitely interested in what I have to offer—the other one left the response a bit more “open”, so I sent a nice follow-up with the standard “Please keep me in mind for any future assignments” line. So, here’s hoping he will. I also made contact with 2 local colleges about their alumni magazines, so I’m hoping to land some work from them, too.

I’m doing a bit more querying and idea pitching, but nothing’s come through on those yet. Earlier this summer I got an email from an editor I’d contacted last year. She apologized for never getting back to me and asked if I had any other ideas for their publication. I was going through my rough patch and not in much condition to form a coherent thought, but I did send her a few ideas. This was at the beginning of July. Since then—nothing. No responses to my “friendly” (but increasingly persistent) follow-ups, either. Thinking I should cut bait on this one, but I hate doing that.

Anyway, at the moment my freelancing schedule has a lot of feelers out there, but the assignment calendar still has a lot of openings. In between writing projects, I’m teaching again, taking my LAST grad class and tackling my grad capstone project, and teaching 2 short-term writing workshops, so I’m thinking I’ll be busier than I anticipate!

What about you? How’s your fall schedule coming together?

Tuesday, August 9, 2011

Ode to the Library Used Book Sale

If you’re like me, you love a good bargain. I love nothing more than finding a high-quality item at 40% off or more. I’m not such a fan of the cheaper stores because in most cases, you get what you pay for, as the old saying goes, but I love getting brand-name items at low, low prices (I figured I already sounded like a commercial, so I just went with it.)

One of my favorite places to shop for bargains is my local library. That’s right. Of course you know the library is an excellent community resource and a great place to check out the latest releases, hook up your wi-fi, or read periodicals without committing to a purchase, but most libraries also have ongoing book sales with titles at unbelievable prices.

I checked out 2 sales over the weekend, and I walked away with 6 new-to-me titles and spent less than $10. I got 5 hardcover books in excellent shape, and a paperback I’d had my eye on but was less than thrilled with the price on the bookshelf. But finding it for $1.00? I couldn’t resist! These sales are also a treasure trove of hard-to-find and unique books that can help you in your writing—one library had a nice selection of writing guides—or just look interesting. (Case in point—a few years ago I found a copy of Hope Edelman’s book Motherless Daughters, which I’d been shopping for online but debating about purchasing. But again, I couldn’t pass up the library’s $1.00 price sticker!) So check out your local library—chances are you can score some great bargains there, too. Also, with so many libraries feeling the pinch from budget cuts, most of them will happily accept any books you’re looking to part with. If they don’t put them right on their shelves, they’ll put them out for sale and make some money. These sales are a great way to help a worthy cause, check out those titles you’ve been hoping to read, and find some bargains along the way!

What about you? Have you discovered the joy that is a library used book sale? Tell us about it!